App Aims: Order Floral Fantasies On the Go

Reviewer’s Comments
Flowers feed the soul. Fortify the spirit of a friend or loved one at any time and in any place with the 1-800-Flowers app for the iPhone or iPod touch. This convenient app will help you congratulate, wish a speedy recovery or celebrate a birthday of someone special even at the last minute. Simply set up an account online at 1800flowers.com and add any occasions or events you need to remember from anniversaries to birthdays to holiday celebrations. You’ll never miss another important event. This latest version of the 1-800-Flowers app boasts a nice integration with the Address Book on the iPhone or iPod touch.

Arrangements are categorized in eight types:

• Roses
• Birthday
• Get Well
• Anniversary
• I’m Sorry
• Business Gifts
• Gourmet Food Gifts
• Gifts Under $50

The drawbacks of the 1-800-Flowers app are few. The interface needs a little polishing. There is no auto capitalization in the text entry fields which is particularly irritating when you’re entering proper names or the sentiment for the card.

There is a limited floral selection available to purchase through the app. While there are eight style categories featured, there is a broad overlap in the designs within the groups so initially it seems like there is more variety than is actually there. Having a seasonal category would be nice as well as more variety in the product selection.

We placed an order through the 1-800-Flowers app. The entire process went very smoothly from ordering to receiving including receiving both an order and delivery confirmations. There had been some users who reported problems with completing an order but we didn’t experience any of the reported problems suggesting that perhaps some of the issues may have been with the user’s internet connection or the local florist that was supposed to handle the order.

The 1-800-Flowers app is a nice mobile front end for the company’s online website. With a few tweaks to the interface and a broader product selection, it will be the go-to app for all of your floral gift-giving needs. Check out our iPhone 3G review, music and movie download reviews as well as our other iPhone App reviews to help you get the most out of your iPhone.